Calculate the ROI of Social Media
The secret of bars is that they convert our quality time into cash. Like bars, social media are places where friends meet. The best social media programs also convert the consumer’s social time into a...
View ArticleMeasuring Business Results from a Social Customer Experience Program
Today, I’ll show you a great way to gather insights through measurement. I’ll also offer some tips and pointers on where to collect the data you need. To get started, connect what you measure to your...
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